Overall, young individuals had the highest preference for movie theater viewing, while the elderly showed the least.
To begin with, the younger age group of 14-24 showed a strong preference for watching movies in theaters, accounting to 90% in 1978. However, this value gradually declined to below 80% in 1988 and increased by 10% in the next decade. Despite a drop in 2003, it stayed consistent for the next five years, ending at 80% in 2008. Similarly, the proportion of moviegoers in the 25-34 age group also experienced a significant decrease from 80% to 60% between 1978 and 1988. Following this, the percentage stabilized and then declined to 65% in 2008.
Conversely, the proportion of individuals aged 35-49 hit its lowest point of 40% before experiencing a significant increase in 1988. Ten years later, it reached its peak at approximately 62% and remained consistently high until a drop in 2003. However, from 2003 onwards, there was a notable trend of older individuals choosing to view films in theaters, setting them apart from the other three age groups. This percentage gradually rose to 50% in 2008.